{"id":606,"date":"2023-10-14T16:33:34","date_gmt":"2023-10-14T14:33:34","guid":{"rendered":"http:\/\/helb-rp.be\/?p=606"},"modified":"2023-10-22T20:48:15","modified_gmt":"2023-10-22T18:48:15","slug":"les-ia-et-leurs-consequences-sur-les-metiers-du-marketing-digital","status":"publish","type":"post","link":"https:\/\/helb-rp.be\/index.php\/2023\/10\/14\/les-ia-et-leurs-consequences-sur-les-metiers-du-marketing-digital\/","title":{"rendered":"Les IA et leurs cons\u00e9quences sur les m\u00e9tiers du marketing digital"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Selon <a href=\"https:\/\/www.arcane.run\/blog\/les-ia-et-leurs-consequences-sur-les-m%C3%A9tiers-du-marketing-digital\">Caroline Poyet<\/a> ,  il faut accueillir ses nouvelles innovations avec un \u0153il bienveillant, m\u00eame si les IA peuvent tuer le processus cr\u00e9atif et r\u00e9flexif de cr\u00e9ation de contenu. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Elle d\u00e9veloppe plusieurs points int\u00e9ressants vis-\u00e0-vis de comment ces nouvelles technologies impactent les m\u00e9tiers du digital. Par exemple,\u00a0comment celles-ci g\u00e9n\u00e8rent un texte commercial, r\u00e9digent du contenu de blog, cr\u00e9ent des affiches publicitaires, \u2026 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Selon Caroline Poyet , il faut accueillir ses nouvelles innovations avec un \u0153il bienveillant, m\u00eame si les IA peuvent tuer le processus cr\u00e9atif et r\u00e9flexif de cr\u00e9ation de contenu. Elle d\u00e9veloppe plusieurs points int\u00e9ressants vis-\u00e0-vis de comment ces nouvelles technologies &hellip; <a href=\"https:\/\/helb-rp.be\/index.php\/2023\/10\/14\/les-ia-et-leurs-consequences-sur-les-metiers-du-marketing-digital\/\">Continuer la lecture <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[82],"tags":[],"class_list":["post-606","post","type-post","status-publish","format-standard","hentry","category-impacts-de-lia-sur-le-webmarketing-et"],"_links":{"self":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts\/606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/comments?post=606"}],"version-history":[{"count":3,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts\/606\/revisions"}],"predecessor-version":[{"id":754,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts\/606\/revisions\/754"}],"wp:attachment":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/media?parent=606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/categories?post=606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/tags?post=606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}