{"id":973,"date":"2023-10-26T11:46:44","date_gmt":"2023-10-26T09:46:44","guid":{"rendered":"http:\/\/helb-rp.be\/?p=973"},"modified":"2023-10-27T22:30:14","modified_gmt":"2023-10-27T20:30:14","slug":"les-tendances-du-marketing-dinfluence-a-surveiller-en-2023","status":"publish","type":"post","link":"https:\/\/helb-rp.be\/index.php\/2023\/10\/26\/les-tendances-du-marketing-dinfluence-a-surveiller-en-2023\/","title":{"rendered":"Les tendances du marketing d\u2019influence \u00e0 surveiller en 2023"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Le marketing d&rsquo;influence en plein essor gr\u00e2ce aux r\u00e9seaux sociaux dans les ann\u00e9es 2010, est devenu essentiel pour les marques cherchant \u00e0 engager leur audience cible. Selon le rapport Influencer Marketing 2022 de eMarketer, les \u00c9tats-Unis ont investi plus de 5 milliards de dollars dans le marketing d&rsquo;influence en 2022 dans les grandes entreprises. Pour rester \u00e0 jour, les marques sont encourag\u00e9es \u00e0 int\u00e9grer les derni\u00e8res tendances du marketing d&rsquo;influence en 2023 dans leur strat\u00e9gie de marketing, avec des ressources suppl\u00e9mentaires disponibles pour perfectionner leur approche.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e9couvrez la suite avec l\u2019\u00e9quipe d\u2019<a href=\"https:\/\/impact.com\/fr\/influenceurs\/les-tendances-du-marketing-d-influence-a-surveiller-en-2023\/\">Impact\u00a0<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le marketing d&rsquo;influence en plein essor gr\u00e2ce aux r\u00e9seaux sociaux dans les ann\u00e9es 2010, est devenu essentiel pour les marques cherchant \u00e0 engager leur audience cible. Selon le rapport Influencer Marketing 2022 de eMarketer, les \u00c9tats-Unis ont investi plus de &hellip; <a href=\"https:\/\/helb-rp.be\/index.php\/2023\/10\/26\/les-tendances-du-marketing-dinfluence-a-surveiller-en-2023\/\">Continuer la lecture <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[81],"tags":[],"class_list":["post-973","post","type-post","status-publish","format-standard","hentry","category-le-marketing-dinfluence"],"_links":{"self":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts\/973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/comments?post=973"}],"version-history":[{"count":2,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts\/973\/revisions"}],"predecessor-version":[{"id":975,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/posts\/973\/revisions\/975"}],"wp:attachment":[{"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/media?parent=973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/categories?post=973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/helb-rp.be\/index.php\/wp-json\/wp\/v2\/tags?post=973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}